A sports journalist's
dream, headlines revealed that Elvis Hammond had the Canaries
"all shook up" when he joined on a month's loan from
Fulham on 13th August 2003.
A product of Fulham's
youth academy, Elvis had been described by many pre-season reviews
as "the young talent to look out for" at Fulham. A pacy
and powerful striker, Elvis progressed through Fulham's academy
and reserves before making his debut in a Worthington Cup tie
aged just 19. He spent some of 2002/03 on loan to Bristol Rovers.
With an abundance of
strikers (Saha, Marlet, Hayles, Sava, Boa Morte) at Fulham, Cottagers
Manager Chris Coleman was happy to let Hammond continue his footballing
education and development at Carrow Road. Elvis made his Norwich
debut as a substitute in the 2-0 win over Rotherham on 16th August
2003. Never quite living up to the initial hype, Elvis was soon
overshadowed by the arrival of Peter Crouch
and Darren Huckerby. An injury cut
short his spell at Norwich and he returned to Fulham on 12th September.
On 17th September 2004,
Elvis was linked in The Sun with a move to Rotherham on
loan, although this was denied by the Millers.
At the end of January
2005, Elvis joined Dutch strugglers RBC Roosendaal on loan until
the end of the season after impressing their coaching staff when
training with them. Returning to Craven Cottage, Elvis was loaned
out to Leicester City in August 2005. This was made permanent
on 31st January 2005, in a deal that could earn the Cottagers
£325,000.
At the beginning of
March 2006, Elcis made his international debut for Ghana in a
friendly clash with Mexico.
In June 2007, new Leicester
boss Martin Allen informed Hammond and teammates Alan Maybury
and Stephen Hughes that he had no need for them. "It is
nothing personal, nothing they have done wrong, but I have got
to make changes," Allen added. "People on the
periphery may have to make way."